Pink hair color – how to achieve and maintain the perfect shade

Pink hair color is a bold and beautiful statement that can be soft and subtle or bright and vibrant, depending on your personal style. Whether you’re looking for a pastel pink glow or an intense pop of color, the right products and hair care routine will help you achieve and maintain your dream shade while keeping your hair healthy and radiant.

Choosing the right pink for your hair

With our color masks you can achieve the perfect pink hair color easily, whether you want a soft pastel hue or a bold, vibrant shade. Our nourishing color masks allow you to refresh your current color, experiment with new tones, or mix and match to create your own unique look—all while keeping your hair healthy and hydrated.

Not all pinks are the same, and not all hair types react to color in the same way. If you have blonde or light hair (level 7–10), you can achieve a soft pastel pink or a rich, dusty pink with ease. For those with darker hair (level 2–7), a more intense shade like Pink Pop will show up better, while a pastel mix may be too subtle.

If you're unsure about which pink suits your base color best, always do a strand test first. This way, you can adjust the intensity or mix shades to create a customized pink hue that works perfectly for you.

Prepping your hair for pink color

Healthy hair absorbs color better and holds onto it longer, so preparation is key. Start with a gentle, sulfate-free shampoo to cleanse your hair without stripping moisture. If your hair is naturally dry or damaged from previous treatments, a deep conditioning mask before coloring can help even out the porosity and give you a more uniform result.

For those looking to create a pastel effect, mixing your pink shade with a White Mix will soften the intensity. However, if you’ve recently bleached your hair, avoid applying color right away, as it may lead to uneven results or discoloration.

Applying pink hair color at home

For a seamless application, follow these steps:

Start with clean, towel-dried hair – freshly washed hair helps the color absorb evenly.
Use gloves and apply evenly – whether you’re going for a full-head transformation or adding pink highlights, apply the color evenly using your hands or a wide-tooth comb.
Let it sit for 3–10 minutes – the longer you leave it in, the more intense the color will be.
Rinse with lukewarm water – avoid hot water, as it can strip the pigment too quickly.
Seal with conditioner – this helps close the cuticle, locking in moisture and making the color last longer.

How to maintain pink hair color

Pink hair requires some extra love to keep it looking fresh and vibrant. Here’s how you can make your color last:

Wash with cool water – hot water opens the hair cuticle, causing color to fade faster.
Use color-safe, sulfate-free shampoo – gentle cleansing products for colored hair help maintain the vibrancy of your pink shade.
Deep condition regularly – keeping your hair hydrated will prevent dullness and fading.
Refresh the color between salon visits – using a nourishing color mask like our Colour Refresh will keep your pink looking fresh while adding moisture and shine.

Ready to refresh your pink hair?

Pink hair is all about self-expression, and with the right care, it can stay as bold or as soft as you want it to be. Whether you're experimenting with a temporary shade or committed to a long-term pink look, Maria Nila’s Colour Refresh line offers a vegan, hair-loving way to keep your color vibrant. Explore Pink Pop for a bold statement or Dusty Pink for a softer touch, and let your hair shine in pink perfection!